Episode 47: Smart Habits for Engaging with Clients Online

As most translators (and many interpreters) work remotely, it’s important to think about how we can reach and engage with our clients from a distance. With technology at our fingertips, there’s no excuse for not engaging with our clients online.

And yet… it can feel overwhelming, intimidating, and for some, even anxiety-inducing.

We don’t say this lightly. We know a lot of people deal with anxiety when it comes to their business and trying to market to potential clients.

So, in this episode, we share our thoughts on engaging with clients online. We hope you will find some of the tips we share helpful.

Here’s what you’ll hear in this episode:

• How to research your options and choose online venues that will be the most effective

• How to learn what features of online platforms work for you and how to make the most of them

• How to make a plan for online engagement with clients

• How to plan your time when it comes to online engagement and networking

• How to engage in conversations with your clients consistently and not feel like a salesperson

• Our own smart habits and strategies for engaging with clients online

Resources we mentioned in this episode:

• OSTI (Oregon Society of Translators and Interpreters) 2021 Conference

• ATA (American Translators Association) 62nd Annual Conference

• Madalena’s master class: Write Better Copy for Your Freelance Website

• Madalena’s 4-week course: LinkedIn for Translators and Interpreters

• Episode 46: Smart Habits for Finding the Right Clients for You

• How to Reach Out to Potential Translation or Interpreting Clients on LinkedIn

• Episode 5: Reading More When You're Not Working

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